Friday, 21 January 2011

Watching documentary on film openings research

Thomas Sutcliffe has said "Films need to seduce their audience ….the temptation to go for instant arousal is almost irresistible" this suggests that he believes you need to grab the audience’s attention at the first look. This might be because the viewer will keep wanting to find out more and would continue watching.
However, Director Jean Jacques Beineix, believes there is a risk to an ‘instant arousal’. For example, he thinks that it is possible not to answer all the questions that the audience might have, which would make the film disappointing and pointless. However, it would be hard to keep up the tension and suspense of the title sequence, which could make the rest of the film unsatisfactory.
‘A good beginning must make the audience feel that it doesn’t know nearly enough yet, and at the same time make sure that it doesn’t know too little’ this is important because it keeps the audience wanting more, but at the same time they have information about what type genre it is, for example whether to laugh or cry.
Stanley Kauffmann describes the classic opening as; New York City, and then a slow zoom into a building past the receptionist into a private room. This works very well because it tells the audience about the setting and gives them all the information they need up to this point without any dialog.
Kyle Cooper’s title sequence to the film Seven is so effective because it suggests to the audience right away, what the film is about. However it still keeps you wanting to find out what will happen next.
Orson Welles wanted to achieve a sense of suspense right from the opening of a ‘Touch of Evil’. However Universal Studios wanted the film to start with the music that accompanied the logo. So Orson Welles wrote a 58 page memo which then turned into a court case, which he unfortunately lost.
What is meant by a ‘Film Noir’ is a film that has a very dark and sinister side. Most of the time ‘Film Noirs’ are made during the night, they use shadows to create suspense and anticipation. The trick of the ‘Film Noir’ is to start at the end and unravel the story as the film progresses.
The Shining does well in creating suspense in the opening, this is because it is "merely picturesque", the screen is full of omens. The camera seems to be acting as a predator that is following the car, as the narrator says "everything tells us that these people are travelling in the wrong direction".   

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